On August 14, 2018, Law No. 13,709 (LGPD – Lei Geral de Proteção de Dados) was enacted, creating a personal data protection legal framework in Brazil. The LGPD is influenced by the EU General Data Protection Regulation (GDPR); individuals, private entities and public authorities are affected by its provisions.
Brazil now integrates a group of more than 120 countries that have enacted personal data protection laws; among them are other South American countries, such as Argentina, Chile, Colombia, Peru and Uruguay, according to the Ibero-American Data Protection Network1. The adoption of best practices in line with other international regulations creates room for global and multinational businesses to set up standardized programs worldwide, contributing to efficiency and enhancing data protection.