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What Does "Support Our Troops" Really Mean?
Everyone loves to Support Our Troops. Unless it requires a bit of work. Many retailers have a no APO/FPO address policy which means they refuse to ship to service men and women based overseas. But they still Support Our Troops. As one internet vendor explained in declining an order for shipment to an APO/FPO address, "Thank you for protecting us. May God bless you and America!"

What do these heartwarming platitudes really mean? Thank you for protecting us but don't expect us to go the post office to ship your order? God better bless America because we won't lift a finger unless it makes good advertising copy?

Refusal to ship to APO/FPO addresses doesn't even constitute satisfactory customer service let alone support for the armed forces and overseas civilian officials.

America benefits mightily from the service of hundreds of thousands of men and women, uniformed and civilian, around the world. These soldiers, sailors, diplomats and other federal employees have earned America's respect and gratitude when on duty overseas and when they return stateside. Vapid slogans and plastic patriotism, however, provide citizens who serve with little support.


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