Highlights from ARA’s 2014 annual conference

From: AgProfessional

By Colleen Scherer, managing editor

The Agricultural Retailers Association’s annual conference and expo kicked off a full day of sessions on Wednesday, Dec. 3 in New Orleans, La. This year’s theme is “Navigating the Path Forward.”

Daren Coppock, president and CEO of ARA, welcomed attendees to the annual event that draws ag retailers from across the country.

Coppock introduced the day’s keynote speaker, Mike Vande Logt with WinField. Vande Logt’s presentation, “Trends and Developments in Ag Retail,” looked at the ag retail industry from a plant breeder’s perspective. He highlighted how global demand for more animal protein as populations reach middle class status is the key driver for increased corn and soybean production in the near future.

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