BEYOND BIG DATA: ACTIONABLE PRECISION DATA WILL DRIVE NEXT AG REVOLUTION

From: Corn + Soybean Digest

San Francisco, CA — June 23, 2015 —Advances in data science and technology will be transformational and can alter the outcome for the nine billion people expected by 2050 if advances are adopted at a necessary speed across the food system, according to FarmLink leaders speaking at GAI AgTech Week Conference.

“We believe it’s a transformational time for this industry — Ag 3.0 — when the combination of human know-how and insight, coupled with robust data science and analytics will change the productivity, profitability and sustainability of agriculture,” said Ron LeMay, Chairman and CEO of FarmLink. “But for data science to truly unlock the potential of precision agriculture, we must hold the rigor of data collection, management and sharing to the highest standard.”

“Agriculture has always embraced innovation to realize incredible productivity gains,” said Dave Gebhardt, Ph.D., FarmLink’s Chief Strategy Officer – Data Products and Agronomy.  “While precision agriculture has pioneered over the past two decades to improve productivity, data science adoption is at the tipping point of the next revolution in agriculture.”

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